Invitae

EMAIL TEMPLATES / ILLUSTRATION / POSTER PRESENTATIONS / MARKETING ADS

Invitae is a biotechnology company providing affordable, comprehensive medical genetic testing for patients and providers. As an in-house designer, I translated the company’s updated brand identity across marketing touchpoints. I redesigned legacy email templates and built them in Salesforce Marketing Cloud, created custom illustrations for the Genetics Information Academy (GIA), and developed flexible poster templates alongside digital and print ads. My work helped maintain brand consistency, improve template usability, and support the marketing team in producing visually cohesive, on-brand communications efficiently.

Company: Invitae
Role: Designer